How these examples may affect my editorial decisions, and how I represent my own target audience.

After looking at 3 double page spreads, and closely analysing how each one has been laid out, it had changed my idea of how I would design a double page spread for the music magazine that I will be going to produce. I have learned that they have used the technique of big headlines, photographs that stand out well, and that also link with the initial story, also little chunks of information about the band have been used, and in some cases, tiny bits of information is put in a box about other bands, and what they're like. All of the techniques that have been used to create a double page spread draw people's attention to the interesting topic and photographs. Everything
links together in some way on the double page spreads, and the colour scheme is always constant, and never out of place on the spread. Analysing the 3 double page spreads has really changed my mind on how I would go about creating my double page spread, and also pointed me in the right direction with what conventions that I would personally use to draw my audience in to make the double page spread successful and interesting.

I think I would represent my target audience in a creative and interesting way, to keep the same conventions that other magazines have used, but change it around to make it something different, and something of my own. All the different types of genres that are supposed to be shown in the magazine will be represented in some form or another, either by use of colours, images and story headlines.

This is a double page spread taken from the magazine NME. It is an article on The Teenagers "Young, dumb and full of ...filthy tunes." This article is all about what type of music that they produce, different from many other artist's/bands.

Unlike the previous 2 magazine double page spread's, the main photograph used is in colour with all three members of the band laid on the bed. The font for the headline is in bold. The colour of the text is black, with a light blue background box. There are 2 other blue boxes filled with a little bit of extra information. A "need to know" about the teenagers, which is in the bottom left hand corner. And the box on the top left hand corner, telling us that this is new music. The font that the story has been written in is small in comparison to the headlines, this directs the reader to the story and makes it more obvious that the larger titles are just headlines. There is a quote that has been taken and highlighted in a blue (same colour as the text boxes), which is an important part of the text if it has been picked out and displayed to the audience like so. The oblong box on the right side tells us about bands that people have been talking about recently, with a little bit of information about the band. The box's background is black with a white font, and certain text highlighted in the blue that has been used for the rest of the double page spread. The theme of colours here is blue, black and white. It is constant throughout the page and doesn't change. The photograph that has been used of The Teenagers gives off a "I don't care" attitude, and lazy. There are also pictures of ladies on the back wall, which ties in with the "filthy" music that they produce. The way the pictures have been scattered across the wall gives off the impression that they're messy, maybe even messy personalities as well. The idea of messiness links with the idea of dirtiness and sexual references. The photograph of the band links with the story about them very well.

Like the previous two double page spread's, this one also uses similar techniques. They centre the main story into the middle of the page, surrounding it by photographs, extra information and headlines. Which draws the audience in for more. This double page spread looks particularly interesting because of the colourful main photograph. And how well the photograph links with the actual story, whereas the other two didn't tie in with their story quite so well as this one does. Other bands are displayed on the right side of the page, which could attract readers who enjoy listening to their music, this leads them to read an article about a band that isn't well known, and maybe even give them a listen, this then gets The Teenagers more fans.

This double page spread has been taken from an indie/alternative magazine. The band featured in this double page spread are The Last Shadow Puppets. The story is about Alex turner (from Arctic Monkeys) and Miles Kane (from The Rascals), working on a new band project together called The Last Shadow Puppets.

Similar to Kerrang magazine, this magazine has used a black and white photograph, and a headline which graduates from a dark orange to white. It's quite a similar layout to the previous double page spread. With the band members pictures quite large in comparison to the text size of the story. The image shows Alex Turner facing away from the camera, with a "bad" attitude, Miles Kane is looking straight forward at the camera with a slight smile on his face. Turner's physical expressions are saying to us 'back off', whereas Kane's are quite welcoming. On appearance, the photograph and headline stand out a lot more than the story, this is mainly so that it attracts the eye of the reader and pulls them in to read more about what's going on. There's a small text summary in a bold font, with some orange words, but mainly white. It sums up what is going to be talked about in the story. The text is in a smaller, normal sized font.

Techniques used in this are again, similar to what Kerrang have done with their magazine. They centre the story in the middle of the photograph and the headline. This is used to pull the reader in. The summary box is there for a quick read, so then the reader knows what has been written about, and if they even want to read about it. The contrasting colours of black, white, grey and orange make the text stand out, so that it doesn't look boring and uninteresting to read.

My Chemical Romance (double page spread)

This double page spread is from Kerrang magazine. the genre that is represented in is rock/alternetive. The background is black with a black and white photograph of Gerard Way used as the main left photograph. The images further to the right side of the page are in black and white too and have the other members of My Chemical Romance in. The long hair and rockish clothes attract the audiences eye because they would be in to a similar kind of style. The images also show what band are being talked about in the article, and if the readers are interested in My Chemical Romance, then this instantly grabs the attention of the reader. The images show the audience what the band are up to and what has been written about "Invite Kerrang to their recording studio..." The pictures used show the band working in their recording studio, and the sub-heading also says it too.

All of the text is in bright red or white which contrasts with the black background, making it stand out.The headline is all in capitals, and bold making the headline eye catching, and leads the audience to the story underneath the heading. The initial story starts off with a bold m in red. The heading is also slanted, this could be to make the band seem rebellious and unpredictable with what they're doing. The font of the story is in white, and the font size is a lot smaller than the rest of the text on the page (apart from the oblong box on the right hand side). There is text in the left right hand corner, which tells us that this story is a  "world exclusive". This stands out to readers and tells them a little piece of extra information.

Techniques like large fonts, eye catching pictures, contrasting colours, and a story that stands out, has been used for this double page spread in Kerrang magazine. Every detail on this double page is crucial for the ultimate outcome for a brilliant story cover in a magazine. We are lead around the double page spread by images, and text. The first two things that really catch our eye is the large, bold font and the large picture of Gerard Way on the left page. We are then led around via the photographs, then left to read what's centred within the four walls of techniques used.